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|Named Person:||William McDonough; Michael Braungart|
|Document Type:||Visual material|
|All Authors / Contributors:||
Rob van Hattum; Madeleine Somer; Karin Spiegel; William McDonough; Michael Braungart; Icarus Films.; VPRO.; First Run/Icarus Films.
|Language Note:||In English.|
|Notes:||This disc has been recorded using DVD-R equipment and may not play in all DVD players or drives.
Originally produced in 2006 for broadcast by the Dutch television network VPRO as an episode of the series television series Tegenlicht [Backlight] on December 17, 2007.
|Credits:||Camera, Niels van 't Hoff ; filmcutting, Jeroen van den Berk ; research, Gijs Meyer Swantee.|
|Performer(s):||Featuring, William McDonough, Michael Braungart; commentators, Albin Kälin, John Hoke, Andy Lock, Timothy O'Brien.|
|Awards:||Winner, 2006 Beijing International Science Film Festival--Silver Dragon; Winner, Prix de la Terre, PariScience Film Festival ; Winner, Midas Award, EuroPAWS Awards Evening for the Environmental Sciences.|
|Description:||1 videodisc (ca. 51 min.) : sd., col. ; 4 3/4 in.|
|Contents:||The problem --
McDonough & Braungart --
Cradle to cradle --
No more waste --
Herman Miller --
Ford Motor Company --
China's circular economy.
|Other Titles:||Waste equals food
Backlight (Television program)
|Responsibility:||A First Run/Icarus Films release ; Backlight ; VPRO ; director, Rob van Hattum ; producers, Madeleine Somer, Karin Spiegel.|
Man is the only creature that produces landfills. Natural resources are being depleted on a rapid scale while production and consumption are rising in nations like China and India. Waste production worldwide is enormous and if we do not do anything, we will soon have turned our entire planet into one big messy landfill. But there is hope. "Cradle to cradle" manufacturing and building is a revolutionary concept advocated by German chemist Michael Braungart and the American designer-architect William McDonough. This theory argues that manufacturers' products, when discarded, should either be completely recyclable in the Technosphere or become biodegradable food for the Biosphere. While fundamentally changing the way we produce and build, these ideas are increasingly being embraced by major corporations and governments worldwide.
Retrieving notes about this item
- McDonough, William.
- Braungart, Michael, -- 1958-
- Recycling (Waste, etc.)
- Industrial management -- Environmental aspects.
- Green chemistry.
- Biodegradable products.
- Environmental economics.
- Environmental responsibility.
- Buildings -- Environmental engineering.
- Product design -- Environmental aspects.
- Manufactures -- Environmental aspects.
- Sustainable architecture.
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